The 1 Thing Thought Leaders Do (Even If Their Instinct Tells Them Not To)

Content creation and thought leadership are big right now in the world of marketing. But too often thought leaders are reluctant to do one crucial and necessary thing -- in their presentations and in their writing. They don't want to tell people how to do what they do for themselves. It short-sighted. You have to show people what you know and trust that they will still hire you anyhow.